Creating Employee Networks That Deliver Open Innovation

Companies such as Procter & Gamble, Genzyme, and General Electric are often credited with having attained market leadership through open innovation strategies.  That is, by tapping into and exploiting technological knowledge that resided beyond their own R&D structures, these companies outmaneuvered rivals that relied largely on in-house innovation. While other organizations try to follow the example set by these trailblazers, research by Eoin Whelan, Salvatore Parise, Jasper de Valk and Rick Aalbers shows that many are failing because they neglect to ensure that the outside ideas rea.....