Your Company Doesn’t Need a Digital Strategy

It seems that the whole business world is talking about digital transformation these days. Just look at the search trends for the term.

But while more people are talking about digital transformation, it’s pretty clear that most are missing the point.

As sexy as it is to speculate about new technologies such as AI, robots, and the internet of things, the focus on technology can steer the conversation in a dangerous direction. Because when it comes to digital transformation, digital is not the answer.   Transformation.....